Dairyland Insurance

Dairyland Cycle® is underwritten by a member of the Sentry Insurance Group and a recognized leader in the motorcycle insurance industry because of competitive rates, money-saving discounts and commitment to customer service. Through motorcycle insurance offerings, Dairyland Cycle® strives to provide affordable motorcycle insurance to all types of riders. Dairyland Cycle® has been insuring bikers since 1966.

Dairyland Cycle® offers coverage for all brands of motorcycles, including Harley-Davidson, Honda, Suzuki, Yamaha, Kawasaki, BMW, Triumph and many more. Scooters and mopeds are also included in Dairyland Cycle’s offerings.

Dairyland Cycle® is committed to educating the motorcycle community about safety on the open road. Getting motorcycle insurance is only one of many precautions that should be taken before you’re ready to ride. Making sure that you have the proper training, safety gear, theft protection and license are all extremely important elements of a safe riding experience.

Racing Team Sponsorship

Showing support for the sport and enjoyment of being on two wheels, Dairyland Cycle® has taken an active role promoting and sponsoring motorcycle rallies, industry shows and most recently cycle road racing.

Dairyland Cycle® has participated at the racing team and event levels of the American Motorcycle Association (AMA) Superbike Road Racing Series. For the past three years, Dairyland Cycle® has provided premier sponsorship at Road America AMA held in Elkhart Lake, Wisconsin. The Elkhart Lake event features over 50 of the top AMA circuit racing teams at one of the most scenic courses of the series.